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Familiar’s pyjamas

Helping baby's quality sleep

We understand that sleep is vital to baby’s healthy growth. That is why we want to help create a comfortable sleeping environment for babies. What kind of pyjamas do you dress your baby in? Do you know whether they’re really comfortable for your baby? It’s important to choose pyjamas carefully to ensure your baby’s quality sleep.

Onlineshop(6MTHS-3YRS)>>>

Onlineshop(6MTHS-3YRS)>>>

Onlineshop(6MTHS-3YRS)>>>

Familiar’s pyjamas have a soft and luxurious feel, as well as being wonderfully breathable.  No problem even if baby sweats a lot during their sleep.  Our unique fabric doesn’t lose its shape and texture even after repeated washes. You need have no more worries about baby’s sleeping comfort, or about pyjamas riding up during sleep leaving baby’s tummy exposed.
Familiar’s pyjamas are perfectly designed to meet these concerns. To avoid squeezing baby’s tummy, our original soft elastic cord is used for the waist. You can further adjust the tightness of the cord to fit all baby sizes. If you think it is a bit too loose, you can pull the cord out from the hole at the waist and re-tie the knot to adjust.
You will see that there are tiny buttons on the side of the top and small buttonholes on both sides of the trousers. By tucking the top into the bottoms and buttoning them up, you can be sure baby’s tummy won’t be uncovered during their sleep. There are two buttons one above the other on each side so you can adjust the fit as baby grows. Creating baby clothes to last for a long time and give parents a sense of security and reassurance. This is Familiar’s philosophy.

Onlineshop(6MTHS-3YRS)>>>

Onlineshop(6MTHS-3YRS)>>>

Onlineshop(6MTHS-3YRS)>>>

Brand story

In 1950, four women passionate about creating quality items for children founded Familiar. At Familiar we have always prided ourselves on our commitment to absolute quality. In 1992, we launched our “love quality” concept. Familiar’s products for babies and children are made with many creative twists from materials and manufacturing methods through to design. Familiar’s philosophy has always been “Everything we do is for children” and “Let’s create clothes that we ourselves would want to dress our children in.” That hasn’t changed since our foundation.
Farmiliar's corporate mission is to "Build children's potential." Together we will fulfil the potential that all children have. We will strive to create original products and services with love and care, and provide the best experience for babies and children who touch, feel, wear, or see our products for the first time in their lives. We continue to stay faithful to our brand values, while adapting to prevailing trends, and nurture the spirit of our four female founders to become ”The world’s best-loved company for babies and children.”